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Phone: 217/251-3659; e-mail: editor@ruralmarketingnews.com
Source: Rural Lifestyle Dealer press release

Brookfield, Wisconsin - Rural Lifestyle Dealer magazine (www.rurallifestyledealer.com) is pleased to announce that Machinery Pete (www.machinerypete.com) is the exclusive sponsor of the 2016 Dealership of the Year program. Now in its 10th year, Rural Lifestyle Dealer's annual program recognizes the industry's top-performing dealers that sell and service equipment for the rural lifestyle market. Each year's recipient is selected by an independent panel of judges.

The 2016 recipient will be announced in the Fall 2016 edition, which is also the 10th anniversary edition of the magazine. In addition to the announcement and cover story in the Fall edition, a full video series of the best-of-the-best ideas from the 2016 recipient will also be released, made possible through Machinery Pete's support and sponsorship.

Past recipients of the award included: PrairieCoast Equipment, Kamloops, British Columbia; Kelly Tractor & Equipment, Longview, Texas; Armstrong Implements, Swift Current, Saskatchewan; AgriVision Equipment (formerly A&M Green Power Group), Pacific Junction, Iowa; Mid-State Equipment, Janesville, Wis.; S&H Farm Supply, Rogersville, Mo.; Kingline Equipment, Cantonment, Fla.; Jordan Sales & Service, Post Falls, Idaho; Little Tractor & Equipment, Metropolis, Ill.; Dave's Tractor, Red Bluff, Calif.

About Machinery Pete

MachineryPete.com, is a premier online destination for farmers and dealers, providing a comprehensive used farm equipment search experience with tens of thousands of equipment listings, searchable for free. The site also now offers dealers innovative multimedia marketing solutions, including local market intelligence, targeted online advertising and site analytics.

About Rural Lifestyle Dealer

Rural Lifestyle Dealer is published by Lessiter Media Inc. The magazine is the industry's first and now leading magazine for equipment dealers serving the growing rural lifestyle market in North America. Lessiter Media was founded in 1981 by Frank and Pam Lessiter. For more information, contact Michael Ellis, Rural Lifestyle Dealer publisher, mellis@lessitermedia.com, 262-777-2432 or Lynn Woolf, Rural Lifestyle Dealer managing editor, lwoolf@lessitermedia.com, 316-648-3717.