MR. FRESHNESS -- LYNN EVERTS -- SAYS PRODUCE PRICES SOON TO BE UNAFFORDABLE FOR MOST
Jun. 13, 2011
Source: Evert Fresh news release
Houston, Texas -- Whether you're thinking about starting a home garden, tending a "recession garden" or gardening has always been your thing, you don't want all the time spent, money saved and fresh produce going to waste at harvest time.
"Mr. Freshness" - aka Lynn Everts, farmer, creator of the Evert Fresh "Original Green Bag" which helps fruits and vegetables last 3-10 times longer and world-famous freshness guru for over 25 years - knows produce, freshness and all things GREEN.
"By this time next year, millions of Americans won't be able to afford produce for their families. There is value in a garden, especially during tough economic times - 43 million Americans tend a home garden, 19% more folks than 2010, saving upwards of $600 on produce. That's a lot of green in or out of a recession."
"Produce prices have already broken household budgets, floods are hitting record levels and it's now hurricane season. This means fresh produce will quickly be out of reach for people who are already struggling. Home gardens are a great way to offset events beyond our control."
"MR. FRESHNESS" SAYS:
DO NOT WATER YOUR GARDEN WITHIN 2 DAYS OF PICKING PRODUCE. By not watering, you reduce the amount of moisture absorbed by produce before storing.
DO NOT WASH PRODUCE WHEN PICKED OR STORED. Wash produce BEFORE YOU EAT IT. When you avoid adding moisture before storing, produce stays fresher longer.
BE CAREFUL WHEN PICKING & STORING PRODUCE. Bumps and bruises, nicks and cuts shorten the storage life of fruits and vegetables. In this case, looks matter.