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CARL ZEISS SPORTS OPTICS ANNOUNCES THE WORLD'S BRIGHTEST BINOCULAR
Source: Carl Zeiss Sports Optics press release

North Chesterfield, Virginia - Carl Zeiss Sports Optics, the world's leading manufacturer of high performance sports optics is pleased to announce their latest technical masterpiece to the already renowned VICTORY binocular line, the new VICTORY HT 54. The 8x54 mm and 10x54 mm binoculars are as light and compact as most 50 mm models, but brighter than any standard 56 mm on the market. The new and unique lens diameter reduces the weight by 20% and delivers images brighter than ever before thanks to the revolutionary HT glass concept.

"Again ZEISS redefines the standard for optical performance with the new HT 54 mm models," said Mike Jensen, President of Carl Zeiss Sports Optics. "Carl Zeiss is the leader in hunting and observation optics with cutting-edge products that will have a major impact on increasing our ever-growing market share."

Both models, the 8x54 and 10x54, deliver an industry leading 95% light transmission for longer observation, achieved with SCHOTT High Transmission (HT) glass, enhanced ZEISS T* multi-coating and Abbe-König prism system. The integrated FL concept delivers amazing crisp and vivid images; LotuTec protective coating ensures clear visibility in rain or snow. The extremely robust, double-link bridge made of super-light magnesium guarantees maximum mechanical precision and service life, even under the most compromising conditions.

VICTORY HT 54 are lightweight and feature an ergonomically advanced design that allows users to comfortably hold the binoculars steady and focus, even with gloves on. VICTORY HT Binoculars are backed by ZEISS' industry-leading 5 year No Fault Policy and a limited lifetime transferable warranty.

HT 8x54:

The 8x54 is the ideal companion for mobile hunters and wildlife observers who demand the most advanced twilight performance in the world. The 8x magnification provides an extremely large field of view and enables long periods of observation with unrivalled bright and steady images.

HT 10x54:

The 10x54 provides more detailed observation and unmatched image quality at long range, even in extreme low light situations. The compact design of the VICTORY HT 10x54 packs the performance of a 56mm lens into a sleek, lightweight and ergonomic package.

MSRP's:

VICTORY HT 8x54 $2,722.21

VICTORY HT 10x54 $2,777.77