LANDS' END LAUNCHES NINE ONLINE HOLIDAY GIFT SHOPS
Dec. 10, 2012
Source: Lands' End press release
Dodgeville, Wisconsin -- Aunt Suzie, Uncle Jack ... what to get that they won't take back? The holidays are here, and there's no need to go further than Lands' End. In fact, Lands' End is offering holiday shoppers a stress-free shopping solution - online holiday gift shops featuring curated gifting collections. With its nine new gift shops categorized by price and theme, Lands' End makes it easy to find the perfect gift in just one spot, landsend.com/gifts.
"Whether your budget is $15 or $500, there's something for everyone at Lands' End this holiday season," said Marla Ryan, senior vice president of merchandising, Lands' End. "We know people are incredibly busy during the holidays, so we created an edited collection of traditional and nontraditional holiday favorites that's easy to shop." In addition to the nine online gift shops, Lands' End lets customers shop for gifts by women, men, girls, boys and home.
"Our Gift Shops"
"We've scrutinized our gift list, making sure we recommend gifts we'd love to give our own friends and family," Ryan said. Named "Our Gift Shops," the nine themes start with two price categories: gifts under $30 and gifts under $50. There are more than 200 gifts under $50 including sweaters, sleepwear, monogrammed needlepoint stockings, cold-weather accessories and jewelry.
In the "Holiday Surprises" gift shop, families will find unique and unexpected gifts perfect for the person who has it all. Everything from stunning Needlepoint Totes with an intricate tapestry design to Needlepoint Device Cases, Canvas Garden Totes and even knitted Wine Bottle Sweaters that make any wine bottle festive for the holiday season are available.
Lands' End knows there's something special about a gift with your name on it. The "Personalized Gifts" shop features items that can easily be monogrammed for just $6 an item, in two to three days. From the finest Cashmere Sweaters to gloves and wallets, it's the perfect way to make that special gift even more meaningful.
Visions of Sugar Plums: The Dream Shop
"As a Wisconsin-based company, we know - and love - winter. We also know how to make it warm and cozy on the inside when the snowflakes are flying on the outside," said Ryan. The "Dream Shop" features over 50 suggested gifts for cuddling in this winter. Look for flannel sleepwear for the entire family, slippers, a Fleece-lined Down Robe, 5 oz. Portuguese Flannel sheet sets, Pendleton blankets and more.
Living the Luxe Life
"Luxury is about high quality, the finest fabrics and materials plus a bit of a splurge," said Ryan. "We've found a way to make many of our luxurious items budget-friendly this holiday season. But if you're looking to splurge, we certainly have some beautiful and rather unique items too."
Silk, cashmere, alpaca, shearling and lambskin are just some of the most luxurious materials that make up more than 40 gifts in the "Luxe Gifts" shop. Gift-givers will find the brand new Suede & Shearling iPad Case as well as the ultra-soft and plush Alpaca Throw.
Naughty or Nice? Gifts for Good Kids
"While Lands' End is legendary for its comfortable, durable and adorable kids' clothing, we've also made a name for ourselves with high-quality kids' gift items," said Ryan. For example, in the "Gifts for Good Kids" shop, customers will find beanbag chairs in a variety of colors and patterns. Each beanbag cover can even be monogrammed with a child's name or initials. Look for clever gardening ornaments that feature seeds to be planted in the spring. Other gift ideas include sleeping bags with the new Yeti print and hand-knit Kenana plush toys in adorable characters such as a Penguin, Monkey, Alien and Puppy.
Gifts from Titletown
Lands' End has partnered with its hometown team, the Green Bay Packers, to create a one-time-only Titletown Collection for the holiday season. The Titletown Collection lets Packers fans around the nation show their green and gold pride with limited-edition items. From chunky knit scarves, hats and mittens to a Rugby, Pendleton Stadium Blanket and even a Chilly Dog hand-knit dog sweater, the "Titletown" gift shop has got to be on every fan's gift list.
Santa's Faves: Can't go wrong
For those who still can't find the ultimate gift, Lands' End encourages a consult with the expert, Santa. The "Santa's Faves" gift shop features a curated collection of more than 75 classic gifts for the entire family including sweaters, fleece, outerwear, sleepwear, graphic tees for boys and sparkly accessories for girls.
"And last but not least, there's the perfect gift for everyone on the list. It's a one-size-fits-all and it never expires: Lands' End Gift Cards. I'm surely going to have a few on hand for family, friends and even the mailman," commented Ryan.
About Lands' End
Lands' End is a classic American lifestyle brand with a passion for quality, legendary service, real value and a simple two-word promise to stand behind everything it sells: Guaranteed. Period. Lands' End delivers timeless style for Men, Women, Kids and the Home at landsend.com, 1-800-800-5800, the Lands' End Shops at Sears and around the world. Lands' End is a proud member of the Sears Holdings Corporation (NASDAQ: SHLD).